# identity.md

## Organization Overview
- **Company Name:** Mesken
- **Mission:** To provide high-quality custom curtains and shades at an everyday price, delivered directly to customers, by leveraging an efficient online model that saves time and money.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to offering a superior and more accessible way to purchase custom window treatments through an online-first model, prioritizing quality fabrics, expert tailoring, and customer convenience and savings. (Relevant links: https://meskenhome.com/pages/about)

## Operations & Structure
- **Business Model and Operational Approach:** Mesken operates an online-first, direct-to-consumer business model, specializing in custom curtains and shades. This approach eliminates the need for traditional retail showrooms and focuses on a carefully curated selection of fabrics, enabling efficient operations, cost savings for customers, and delivery of custom orders within 10 business days.
- **Location(s) and Geographic Presence:** Primarily operates online, serving customers directly through its e-commerce platform.
- **Key Partnerships and Affiliations:** Details forthcoming.